Search Engine Optimization Services

Why is Search Engine Optimization (SEO) important for your business?

The internet has become a powerful force for shaping consumer research and shopping habits, even when the shopper is looking for products & services that will be purchased in a traditional brick and mortar store rather than online.

According to The Great Divide, a report released in 2009 by AC Nielsen and interactive advertising agency WebVisible:Search Engine Optimization is important because more of today's shoppers use the internet to find local businesses. Can customers easily find your website?

  • 50% of consumers use the internet first (i.e., before yellow pages or other sources) to locate a local business
  • 60% refer friends to businesses they find on the Web
  • 82% of consumers use the internet to find a local source for goods & services
  • 92% of internet users research online before purchasing offline fro from a local business

Consider these three key questions:

  • What do shoppers find when they search for your products & services online?
  • Does your website motivate customers to do business with you?
  • Can shoppers even find your website?

That's where Search Engine Optimization (SEO) comes into play. And there's a lot more to it than just stuffing some keywords into a meta tag.

Armanda Designs takes a holistic approach to SEO, utilizing consumer web traffic & search patterns, determining how to incorporate today's search terms effectively into your site's structure, text, and other components, and monitoring ongoing progress in increasing traffic and improving conversion rates.

Ranking well for relevant terms in search engine results is important. The search engines connect your business with buyers when they are looking for your specific products and services right now – known as the “Moment of Relevance” – and thus offers a lower acquisition cost per customer.

Seize that Moment of Relevance! Whether you’re just now considering a website, or if your business has already been online for years ... contact Armanda Designs.

We can help you improve your position in search engine results at Google, Yahoo, Bing, and other online sources. We can also help you increase the effectiveness of your website once shoppers get to it.


Since 1999, Armanda Designs has developed effective websites and online tools for businesses and organizations in the greater Fort Wayne, Indiana area and throughout the United States. Our web design and search engine optimization customers are from exotic, far flung Indiana locations including Decatur, Berne, Bluffton, Huntington, Columbia City, Waterloo, Garrett, Hoagland, Monroeville, New Haven, and Fort Wayne, as well as Ohio communities such as Van Wert and Latty. We develop websites and ecommerce solutions for clients from coast to coast: from Boston to Los Angeles, Seattle to Miami, and all points in between.